Bradley Fitchew
Trusted Advisor to Organisations Targeting HNW and UHNWIs Online.
I work closely alongside business owners, partners and executives to solve the challenge of reaching and engaging affluent audiences with bespoke digital strategies that deliver measurable results.
My Services
From prime property and financial advisory to luxury travel concierge services, I specialise in delivering tailored digital strategies for businesses targeting HNW, VHNW, and UHNW clients.I provide tailored digital strategies and solutions to elevate your business's online presence and drive growth, blending strategic consultancy with execution as needed, backed by nearly a decade of experience in digital marketing.
Luxe Horizons
Insights into High-Net-Worth Marketing & Beyond.
Read my professional insights, thoughts and opinions on digital innovation and strategies for businesses engaging HNW, VHNW and UHNW clientele.
- The Differences Between Marketing To HNW, VHNW and UHNWIs
- How to Engage Wealthy Audiences via Paid Media
- Thriving Without Cookies: Digital Strategy for Luxury Brands
- How to Build an Organic Content Strategy to Attract HNW Clients
Stay Informed
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Digital Marketing Strategies
Without a cohesive digital strategy it's difficult to know which marketing activities are moving you towards your business goals.
Working with me, we’ll address the key elements of a successful digital marketing strategy: What are your objectives? what's your current position?, what activities will get you from A to B? and how will progress be measured?A comprehensive strategy delivers:
+ A clear definition of your target client and/or stakeholder personas.+ A clear definition of your digital marketing objectives and actionable steps to achieve them.+ An analysis of your entire digital presence (Analytics, Content, Digital PR & Reputation, Paid Media, SEO, Social Media, Website), to identify strengths, weaknesses, and opportunities.+ An analysis of competitive landscape to uncover opportunities.+ A detailed review of your people, processes, and technology to ensure your roadmap is attainable.Each of these components can also be provided as standalone services, tailored to your specific needs. Each stage of the process is developed through in-depth research, including a comprehensive understanding of your business. This process is supported by multi-modal methods such as in-person and virtual consultations, desk research, and focus groups, ensuring the strategy is perfectly tailored to your organisation's situation within the competitive landscape.
Indicative Pricing & Timelines
Digital Marketing Strategy
Bespoke pricing from £18,000+
Duration: TBD
Researched Client Personas
Bespoke pricing from £6,000+
Duration: TBD
Digital Marketing Audit
Bespoke pricing from £6,000+
Duration: TBD
Competitor Analyses
Bespoke pricing from £6,000+
Duration: TBD
Digital Authority & Brand Building Roadmaps
Building digital authority means being seen and establishing trust where it matters to your clients. Without it, you risk never being discovered by HNW audiences who expect trust and seamless interactions.
Establishing digital authority involves multiple disciplines, each contributing to building a strong, visible brand online.My approach begins with understanding your objectives and target audience, analysing your competition both within and outside your sector, and providing a clear, actionable roadmap to enhance your brand authority and visibility.Key disciplines that impact brand authority include:+ Search Engine Optimisation (SEO)
+ Digital PR
+ Digital Out-of-Home Advertising
+ Connected TV (CTV) Advertising
+ High-Impact Display / Programmatic Campaigns
+ Social Media Advertising
+ Influencer Marketing
+ Email MarketingWhether you need a focused solution in one of these areas or a comprehensive roadmap, I always provide a tailored plan that blends strategic consultancy with execution, based on your specific needs.
Indicative Pricing & Timelines
SEO Audit
Bespoke pricing from: £6,000+
Duration: TBD
Digital Brand Audit
Bespoke pricing from £9,000+
Duration: TBD
Comprehensive Brand Audit & Roadmap
Bespoke pricing from £12,000+
Duration: TBD
Brand Campaign Planning / Management
Bespoke Pricing
Duration: TBD
Digital Campaigns & Lead Generation
Generating new enquiries and achieving specific marketing objectives requires an orchestrated plan that harmonises all your efforts across multiple digital platforms and activities.
Before embarking on campaigns, it’s often essential to conduct an in-depth review of your customer personas and establish a strategy for collecting first-party data to enhance targeting and results.My services blend consultation and execution based on your level of experience with digital campaigns, but typically include:+ Paid Media Audits & Setup: Optimising or setting up PPC campaigns to enhance performance and drive results.+ Paid Media Strategy: Developing targeted campaigns to reach the right audience, with a focus on capturing and leveraging first-party data for maximum impact.+ High-Impact Multi-Channel Campaigns: Strategic planning of integrated cross-channel campaigns to capture high-quality leads and drive conversions.
Indicative Pricing & Timelines
Paid Media Audits
Bespoke pricing from £3,000+
Duration: TBD
Paid Media Strategy
Bespoke pricing from £6,000+
Duration: TBD
Multi-Channel Campaign Strategy / Planning
Bespoke pricing from £12,000+
Duration: TBD
Paid Advertising For Boutique Brands
Without precision-targeted advertising and a well-structured lead funnel, you’re losing potential clients and not maximising your marketing ROI.
For smaller organisations without an in-house paid media manager, I can offer a limited number of clients comprehensive campaign management services, ensuring your digital advertising delivers results without the need for additional hires.This includes:+ Google PPC campaigns, which offer a powerful way to capture UHNWIs actively searching for luxury services, delivering high-quality leads through intent-based targeting.+ Social Media Advertising across platforms like LinkedIn, Instagram, and Facebook enables precise audience targeting to engage both UHNWIs and their intermediaries. LinkedIn is particularly effective for reaching decision-makers in professional networks, while other platforms help build broader brand awareness and foster engagement.+ Programmatic Advertising across Display, Digital Out-of-Home (DOOH), Connected TV, and Streaming Services ensures your brand reaches affluent audiences in premium environments. By leveraging highly relevant third-party data sets, programmatic campaigns deliver precision targeting and maximum impact.
Indicative Pricing & Timelines
Search Google PPC Management
Pricing from £1,200 p/m
Duration: TBD
Social Media Campaign Management
Pricing from £1,200 p/m
Duration: TBD
Bespoke Programmatic Ad Campaigns
Pricing from £1,200 p/m
Duration: TBD
Advisory Services
Without an independent, unbiased expert to assess your digital marketing efforts, you risk missing untapped opportunities buried in your data and activities. These overlooked insights could be the key to engaging UHNWIs effectively, yet without the right guidance, you’re leaving potential connections—and deals —on the table.
Whether you are addressing a critical marketing challenge, seeking strategic coaching, or requiring comprehensive support across multiple facets of your business, my advisory services are tailored to meet your specific needs with flexibility and professionalism.For urgent, high-priority challenges, I offer focused working sessions to identify solutions and create actionable strategies.For broader, ongoing support, I provide structured retainer agreements, offering consistent access to expert consultation, strategic guidance, and team coaching. Whether you need a trusted adviser for key initiatives or a long-term partner to refine and elevate your approach, I am here to expand your marketing horizons.
Indicative Pricing & Timelines
Digital Marketing Advisory Services
Bespoke Fixed Monthly or Quarterly Retainer.
